Digital Banking
AU Small Finance Bank is India's largest small housing finance bank that offers personal banking, online banking, insurance and investment-related services. As a retail-focused bank, we constantly focus on innovations and are now moving a step ahead by venturing into the digital space with the AU 0101 App.
At AU Small Finance Bank, we initiated our first campaign towards digital transformation with a massive advertising strategy dubbed "BADLAAV Humse Hai." We take joy in doing small things 'differently' while following all norms that positively impact our customers' banking experiences. This ideology seamlessly translates into our tagline 'Badlaav Humse Hai'. Video banking, UPI QR and new age Credit Cards to bring alive the proposition of BADLAAV through our tangible offerings.
As a bank, we take pride in doing things differently to delight our customers. The launch of the AU 0101 App is our first step towards ushering a Badlaav in banking. This App is all you need to perform any banking or online payment related tasks right from the comfort of your home or office or anywhere you are located. You don't need to be an AU Small Finance Bank customer as you can use UPI features for online transactions.
The app brings an intuitive banking experience so that you get personalized and tailor-made solutions in a single place. AU 0101 App combines the power of security, convenience, and availability. Whenever you have banking related needs, this App is the solution. For AU 0101 App download, visit Google Play Store or App Store on your smartphone.
So, what are you waiting for? Unlock a host of features and benefits using the App. The AU 0101 App is available for download on Android and App Store.
It’s called AU 0101 App we don’t call it Mobile Banking app anymore